Strawberries are at the heart of our business and to this day John Davies can be found tasting the latest crop every week to make sure our strawberries are the best they can be. 

Vibrant, juicy and delicious, our British strawberries are freshly picked on our farms in Herefordshire, Kent and South Wales and lovingly packed by our team before making their way to your local supermarket.

We love eating our strawberries fresh from the field, where they are still warm from the sun but we have plenty of other ideas too so check out our recipes here.

Fun Facts

Fun Fact #1

Fibre slows glucose entering the body, helping reduce sugar intake – and guess what’s high in fibre and low in sugar? Tasty strawberries!

Fun Fact #2

Strawberries come from a plant called ‘fragaria’.

Fun Fact #3

Unlike some other fruits, strawberries don’t continue to ripen after being picked.

Fun Fact #4

17th Century English writer Dr. William Butler originated the famous quotation about strawberries ‘Doubtless God could have made a better berry, but doubtless God never did’.

Fun Fact #5

Strawberries are the only fruit with seeds on the outside!

Fun Fact #6

Did you know strawberries are powerful teeth whiteners? They contain Vitamin C which helps fight plaque. Now that’s something to smile about…

Fun Fact #7

Strawberries are picked with part of the stem still attached.

Care and Handling

  • For maximum freshness, please keep your strawberries refrigerated after purchase and away from sources of moisture and direct sunlight, however the berries should be washed just before eating.
  • To enjoy the full flavour, it is best to let the berries warm to room temperature.
  • For home freezing, gently wash the berries in cold water and pat dry with paper towel. Spread the berries out in a single layer on a tray and place in the freezer. Once frozen, the berries can be put in an airtight container & returned to the freezer.